The French brand is well known by every fashionista who loves minimal clothing.


Earlier this year, IRO Paris opened a Montreal boutique, in a contemporary Scandinavian style space, on Sherbrooke Street West. To celebrate the official opening of the store, IRO threw a huge party with guest of honour supermodel Coco Rocha who came down especially for the occasion. The Canadian model took the time to meet her fans and the media, and snapped pictures with every single one of them! Ms. Rocha was rocking a fringe jacket from the brand’s collection—it’s no secret that she’s a huge fan of their designs—which ended up being transformed into a work of art by graffiti crew 123klan.

Take a look at pictures from the night!




About The Author

Marie-Ève Venne
Lifestyle Director

Marie-Ève is a little person who still secretly wishes she was one of the Olsens twins. You can catch her running from event to event, a coffee bigger than her face in one hand and her cell phone glued to the other. At Dress To Kill, she is the one writing about the newest musician you need to discover and that trendy bar that makes the best damn cocktails in the city.

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