DTK had a chance to chat backstage with Quebec City based designer Rudy Bois one afternoon moments before he was about to have his inaugural runway show at World MasterCard Fashion Week at David Pecaut Square in Toronto. He shares his thoughts with us on the Canadian fashion scene and how he feels about his dream coming true in a interview below:

DTK: What was your inspiration for the Spring/Summer 2015 collection? If you can describe the collection using only three words what would they be?

Rudy Bois: It would be romanticism and drama. I’ve been inspired by this romanticism and drama. You can see that by the fabrics and the colours I’ve used. It’s always hard to explain my inspiration because it’s almost spiritual in a way, in the way I work. It really comes from my soul. When I sketch I don’t even think about the next strokes so that’s pretty much it.

DTK: What do you love the most about showing at World MasterCard Fashion Week?

Rudy Bois: It’s a dream come true for me. It’s the biggest fashion event in Canada so it’s a really big dream coming true to me today. When you’re young and you’re a designer being able to see your designs on the runway it’s really something.

DTK: Who is your ultimate fashion icon?

Rudy Bois: I really do appreciate the work of Yves Saint Laurent. I don’t know why but I really relate to him in many ways such as his partnership with Pierre Bergé because me myself I’m in business with my husband. I love the way he just make the woman powerful even if she’s wearing a sheer blouse and he never gets vulgar with his designs, I really appreciate his work.

DTK: Who is the “Rudy Bois” woman?

Rudy Bois: She can look a bit theatrical; she’s a bit dramatic when you see her on the street. When you know her, she’s a smart girl; she loves to laugh a lot. She’s very cultivated and loves art and travel. But she always has this side of her that tends to be repulsing and maybe severe when you see her and you don’t know her.

DTK: How do you view yourself as a designer?

Rudy Bois: I’m always struggling to look fearless but I’m always in fear. Like right now I’m very nervous but excited at the same time. I always want to project this fearless image but that’s not really who I am. My creation somehow reflects this vulnerability that I have.

DTK: Where do you see yourself and the brand in the next five years?

Rudy Bois: I would like to make a move to New York, maybe not me but my line. That would be great. Maybe Japan because I know it’s a big challenge as an entrepreneur to sell my designs in Asia but it’s a big goal that we have. I always follow the quote “shoot for the moon. Even if you miss, you’ll land among the stars.” So maybe why not.

DTK: You’re a Quebec designer, how’s the Quebec fashion scene different than the one here in Toronto?

Rudy Bois: I think there’s a real fashion scene in Montreal for sure. In Quebec City, fashion isn’t really taken seriously and it’s unfortunate. Where you come from and where you’re based is not a problem anymore. You have the Internet now, a one-hour flight brings me here, and a six-hour flight would bring me to Europe. There’s a lot of work to do for the fashion situation in Quebec, but it’s definitely not the worst.

DTK: How do you see the Canadian fashion scene which is constantly evolving and what changes do you think will happen within the next few years?

Rudy Bois: There’s something definitely going on. It scares me a bit as a entrepreneur because we always care about places that will face foreclosure. I’m a bit worried about that as a fashion designer. But you know people who are in fashion don’t choose this industry because they want to make money because otherwise they would be in pharmaceuticals, etc. Passionate people can always find a way to resolve the problem. When i think about that I’m sure we can find a way to figure it out. We will survive through this I’m sure.

DTK: What advice do you have to offer for people who want to break into the fashion design industry?

Rudy Bois: To be fearless. If you don’t try you’ll never know and don’t be scared to be a dreamer. Don’t listen to what everyone has to say, because sometimes they project their own fear on your project. Keep doing what you love and you’ll never feel like you’re working this way.

 

 

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About The Author

Lucy Weng
Collaborator / Web Editor
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A writer and fashion design student currently based in Montreal, Lucy is the overseer behind the ultimate secret address book for all things to eat, see, do, and experience within this artistic city. When she's not working, the Toronto native splits her off time traveling between various cities in search of new discoveries.

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