Stick your tongue out if you don’t recognize the new face of MAC Viva Glam.

Following in the footsteps of fellow pop singers such as the likes of Lady Gaga, Rhianna, and Nicky Minaj; the 25 year old pop sensation Miley Cyrus, has been named as the newly appointed spokesperson of MAC’s annual lipstick charity campaign. The young pop singer’s creations include a palette of bright pinks with a lipstick in Hot Pink (Amplified) and a Sparkling Pearl lipgloss.

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In its usual flashy aesthetic, the ad features Miley in a sultry pose wearing an embellished black body suit and lacquered lips. The new line will debut in January 2015 and 100% of the profits will be donated to the MAC AIDS Fund in aid of HIV victims.

The Viva Glam campaign has been running since 1994 and has since then raised $315 million through its sales.

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