Champagne and art: a happy cohabitation

 

Ruinart , the oldest Champagne house, has built over the years strong relations with the art and design world, establishing itself as a patron of contemporary art. You can even go back as far as 1896, when André Ruinart commissioned the Czech artist, Alfons Mucha, to create an advertising poster. Since then, Ruinart has gived on many occasions, carte blanche to well-known artists and providing support for major art fairs throughout the world.

This year, they are partnering with artist Liu Bolin, a Chinese artist renown for using his body as a canvas to vanish into his surroundings. For his collaboration with the famous champagne house, he decided to put the spotlight on the workers and the know-how behind the creation of Ruinart’s champagne.

 

 

 “Because Ruinart has a deep connection to its people, they also deserved a place in the project.” The resulting oeuvre, titled “Reveal the Invisible,” includes eight striking photographs, which were unveiled at Paris’s Grand Palais earlier this year. Frothe photographs to them  project title, it’s evident Bolin’s intent was to share the hidden, less obvious stories of Ruinart. Frédéric Dufour, the company’s president, explains, “He reveals what you don’t see with production, the people and places.”

 

 

As a select champagne house, Ruinart continues to leave its mark in history by being a part of creative initiatives, along with delivering outstanding products.

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