Earlier this year, I had the great pleasure of meeting one of my role models. While walking in the direction of Club Monaco on Saint Catherine Street, I was pretty nervous finally having the opportunity to speak with the woman I have been following for years.
Garance Doré— real name Mariline Fiori—is well known in the fashion world as a prolific blogger, photographer, and illustrator who doesn’t hesitate to write candidly about her personal life. All smile and style, she took the time to answer my questions between bites of a “to die for” patisserie from Club Monaco’s Café Myriade.
Why did you partner with Club Monaco for the book tour?
It’s a combination of many things. It isn’t the first time I work with them. I had already done some shoots on the blog with their clothes. We were looking for a place with a warm feeling that made you want to spend time there, and my team and I thought of Club Monaco. And, I adore Club Monaco! To be honest, I kind of have to restrain myself from buying everything [laughing]. But, what really seduced me was their quick positive answer. When you automatically feel an enthusiasm and a connection with a brand that appeals to me.
Was it important for you to launch a book since you’re known specifically for your web platform?
Honestly, it wasn’t at all about the idea of doing something printed. I am not sentimental regarding the physical aspect of a book. But what is truly interesting about it is that it’s an object. It’s different from a blog, which is a day-to-day kind of work. Working on a blog is like little brushstrokes. You don’t always know what you are doing because you are so close to it. With a book, you can take a step back and take a good look at how far you have come.
You talk about the journey of finding your own sense of style. In which ways has finding your own style helped with your relationships with others?
Being more comfortable in my own skin and style has helped with my work and my personal life. People close to me don’t care about the way I dress. In my book, there are five chapters and the first one is about style. Style is very superficial and, as you go through the book, you will see that I get deeper and more personal. I ended up talking about love, which is very intimate. Honestly, I could be wearing pyjamas everyday, and the people who love me will still love me.
What’s more New Yorker about you, and what’s more French?
For the typically French part, I love to drink a good glass of wine every day when I come home after work. I am more relaxed. I don’t do sports everyday at 6:00 am before going to work. I am not at all the queen of control. On my more New Yorker side, I have a very healthy relationship with the fact that I have ambition and that I don’t want to hide about it. In France, you can’t say that you want to make it. In New York, you can say that you want to be president of the United States, and nobody would be surprised.
You don’t hesitate to share personal information regarding your self-image, your love stories, and your sometimes-complicated relationship with your family. Is being real important to you?
I came to the conclusion after one year of having started my blog that we are all the same. We all go through the same shitty moments and phases where we doubt ourselves. Our boyfriends dump us, and our friends don’t call us as often as they should, and we stupidly wait after them. You know what I mean? [laughing]. I am one of those people who is not afraid to talk about it. Even in the early days of the blog, I wasn’t afraid to laugh at myself.
I never thought that trying to hide more embarrassing moments of my life was the key to success. And I still think that trying to be perfect is not the solution. I’m the opposite of perfect in a lot of aspects in my life. So, I started my blog in that spirit. With all the social media, we need now, more than ever, to have a good laugh at ourselves.
Great because otherwise you end up with so many complexes.
Exactly! That’s why projecting an over polished public image is not my cup of tea. Not at all. I’m the opposite of perfect regarding a lot of aspects in my life. So I started my blog in that spirit. Now, with social media, we need more than ever to have a good laugh at ourselves while talking about the real stuff. It’s important to be true to yourself.
On your blog you said that you had to let your team take more control over the blog while you were working on the book. Which part of this process did you find the most challenging?
Yes, it was extremely hard at that moment. And at the same time, like a lot of things in life, it’s a necessity. It’s like when you have to move from your parents’ house to live your own life in the big city. You are super excited, but at the same time, it’s pretty hard.
Eventually I had to form a team to help me with my work on the blog. I couldn’t go on forever being under that much pressure without help. Having a team is a huge asset, that is why I’m glad they were around when I started the book. If I had to write a a book while posting on my blog every day, I would never have accomplished this project. In the end, I think it’s about not being afraid to put what you like in danger for the sake of personal growth.
What are your favourite Club Monaco pieces for this season?
I’m falling in love with new pieces in every city! Just today, I’ve already put aside a coat. It’s the Kay one. It’s so beautiful. It’s oversized and in a dark shade of grey. I tried it on for literally two seconds, and it was already too late—I was in love. I could stay in what I’m wearing today (cropped white pants and a wool navy sweater) forever.