Ouai launches body creme & cleanser
Entrepreneur, hair guru, influencer, dog rescuer, and social media maven Jen Atkin, has taken her Ouai hair care line into a new realm. Known for her millennial friendly line of products that are sulphate free and do not test on animals, the Kar-Jenner go-to stylist has just launched her first two products in the body care category. A body creme, and body cleanser. Fans rejoice!
By Lauren Lee-Walker
Atkin has been known to take it to the gram in order to see what products her community would like added to the line, using the Instagram poll feature to ask her 3.1 millions followers to weigh in on what they want to buy next. The Ouai hair products are equally known for their amazing packaging as they are for their cult following scents, so it is no wonder fans wanted their body to smell just like their hair. The body creme and cleanser will add two new scents to the Ouai repertoire, and are just as wallet friendly as the rest of the line.